Back when I was younger, the Flintstones were the go to source for fooling kids into eating vitamins. But now SpongeBob SquarePants is carrying that torch. And what does every kid-focused product need? That’s right, a website.
We created a kid friendly site for the International Vitamin Corporation where parents could find more information about SpongeBob Gummy Vitamins. We incorporated some subtle animations to make it look like rays of light were passing through the ocean’s surface and that the site itself was moving slowly across the ocean floor.
Combining a mixture of cartoon and photographic elements, we were also able to highlight a back-to-school sweepstakes where visitors could enter for a chance to win a 5 Night Ultimate Nickelodeon Vacation at Nickelodeon Suites Resort. For the users who wanted to get right to business, there was a store locator fixed to the top of every page.